• 600+ mln

    people live in ASEAN’s 10 countries.
  • 53%

    of Southeast Asia’s people are under 30, moving to cities and ready to buy.
  • $2.3 trln

    approximate GDP of ASEAN in 2012, with growth exceeding 5% on average over many years.

With rapid economic growth, young populations and a fast-rising middle class, Southeast Asia presents a world of opportunities to companies, brands and investors of all sizes. Since the region consists of ten countries with vastly different political, social and operating environments, Southeast Asia presents many operational challenges as well. This may improve as organizations like the Association of Southeast Asian Nations (ASEAN) and a growing number of international agreements transform the region into a more unified and competitive economic zone.
Quick Facts
  • Population: 600+ million
  • GDP: $2.3 trillion
  • GDP growth: 5.7%

Pros / Cons
  • + Dynamic growth region
  • + Growing regional integration
  • + Excellent production conditions
  • – Market fragmentation
  • – Infrastructure problems in some areas
  • – Environmental challenges
Top Exports
  • Electrical machinery and equipment
  • Mineral fuels, oils and products
  • Animal and vegetable oils
  • Rubber and rubber products
  • Personal vehicles
  • Plastics and plastic products

Asean Countries INSIGHTS


EU and ASEAN to resume negotiations on a bilateral FTA

March 22nd, 2017 by bdg-asia

Ten years ago, the European Union (EU) and the Association of Southeast Asian Nations (ASEAN) started the talks for a Free Trade Agreement (FTA) between the two sides. However, two years later, the talks were discontinued as the EU instead …


Myanmar – a green field in the center of ASEAN

March 17th, 2017 by bdg-asia

Myanmar is one of the least developed countries in Asia with both unique opportunities and considerable obstacles for foreign investors. It can be seen as one of the last green fields in the most dynamic economic region in the world …

Annual meeting

Pessimistic view of Thai people on the country’s economic conditions

March 10th, 2017 by bdg-asia

Most Thailand citizen believe that the country’s economy has not improved or only improved slightly in 2016 as compared to the year before. This is the result of an option poll conducted by the Thailand National Institute of Development Administration …


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Our experts have extensive knowledge of your industry and operational experience in every Southeast Asian country. With passion and integrity, our in-house team manages all client projects - nothing is ever outsourced.